A palette inspired by the lifestyle and feel of Nordic living

The brightness and light of spring/summer gradually returns to the Northern hemisphere, influencing how colours and tones look from increased luminosity.

NØRDIC SHADES translates simple, fresh tones and shades into wearable trend-led styles.

The overall look is complete with minimal, undone styling. Hair moves and is touchable, natural, effortless and nurtured. The over-done, polished feel is no more.

Shine and condition is key to this trend. We predict a move to mendfulness, caring better for the hair and for the colour, resulting in noticeably healthy hair.


Pale blonde shades with subtle creaminess and tone

Burnished Cinnamon

Rich tones based in varying depths of copper

Sunshine Blonde

Natural looking lightening, keeping delicate golden tones



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