“When I started in hairdressing there was no such thing as men’s hairstyling, there were only cuts. Every man who came into the salon would be given a specific cut, for example the short back and sides, and then be sent on his way. There was no individualism in the cuts that were created. It was in 1980 that I started really thinking about this idea…how could I take a cut and make it into a style? I was always inspired by the kids on the street, and the anti-establishment rather than fashion and magazines. I loved punk, not because I actually liked the look of it, but because I liked the attitude. It inspired me to experiment with opposites which has always been prevalent in my work. The opposite of a good colour? Bad colour with regrowth. The opposite of a neat bob? Hair standing up on end. The opposite of a blunt cut? Using a razor to create fine, wispy ends. It was this train of thought that led me to create my all-time favourite hair image – The Wolf Man (pictured). This shot is the epitome of taking what is classically considered to be ‘good’ hair, and then turning it on its head.


There’s an image I worked on in 1980 which I refer to as The Experiment, which I wish I still had today. It’s where I really started to expand on the idea of adding texture to hair to elevate a cut to a style. This work then inspired other hairdressers’ and a new technique was born. Without this evolution that I kickstarted, hair as we know it today would be unrecognisable. Before texture entered the mainstream there were only 3 styling products to choose from: mousse, hairspray and gel. Jump forward to today and in my Mg range alone we have 3 different products specifically for enhancing texture. In many ways men’s hairdressing has actually come further than women’s. The short back and sides of 50 years ago may still exist, but now it’s individual to every client, rather than ‘one size fits all’.”

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